How To Get An Idea For Your Product

August 30, 2008 by FlyingPig
Filed under: General Product Creation

How do I decide what type of information product to create is a good question. And… How to get that great idea for your information product is a better question. Let’s face it – we need an idea before we can start anything.

“Everything begins with an idea”. Earl Nightingale

Millions are made from good ideas. Have you ever thought if I could only come up with a profitable idea my whole life would change. But, instead how many times have you sat staring at a blank piece of paper or blank computer screen… hoping to come up with a money making idea?

“If you have ideas, you have the main asset you need and there isn’t any limit to what you can do with your business and your life. Ideas are any man’s greatest asset”.
Harvey S. Firestone

Maybe you have an idea for a product you want to create, but don’t know if anyone would buy it. Maybe you have a target market, but don’t know what to create for them. Or, you don’t have an idea at all for a product much less a target market.

A lot of people would just sat and wait for an idea to find them. If that great idea doesn’t find them they may just give up. Coming up with an idea may seem like magic and sometimes ideas do just seem to come to you from nowhere.

But coming up with great ideas doesn’t just happen. Great ideas come from following a specific formula. Once you know this formula you’ll never sit staring at a blank piece of paper or blank computer screen again.

“All ideas come about through some sort of observation. It sparks an attitude; some object or emotion causes a reaction in the other person”.
Graham Chapman

For starters, we should be aware of what is happening around us in everyday life. What are the headlines in the newspapers? What is on the radio? What are the talk show personalities talking about? What topics are the magazines covering? What books are on the New York Times best selling list? What are the top grossing movies?

“Ideas are all around me. If I wasn’t interested in them myself, I don’t think anyone else would be either”. Jackie Collins

Your brain thinks in pictures, so you need to expose yourself to a variety of visual stimuli. Spend sometime outdoors, in art galleries, in department stores, in bookstores, at the zoo, in Home Depot, or Staples. Just walk and look. Let your eyes roam without looking for anything specific.

Once you spot something of interest… stop and just look. If the object reminds you of anything write the thought down in a notebook. Make a list of words – any word that comes to mind as you expose yourself to a variety of visual stimuli. Something you may see, hear or read could spark an idea for your information product.

“All achievements, all earned riches, have their beginning in an idea”.
Napoleon Hill

To your success,

1FlyingPig

http://www.1FlyingPig.com

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